13 05, 2016

A LOOK INTO PRODUCING: TV SPOTS

By |2017-03-13T21:13:19+00:00May 13th, 2016|Categories: Production|Tags: , , , , , , , , , , , , , |Comments Off on A LOOK INTO PRODUCING: TV SPOTS

Working with Glass Eye Productions At Glass Eye Productions, we work to design TV spots that connect with the audience on a visceral level. We are committed to creating content that stands apart from the competition. The team is experienced in designing and producing quality TV spots that are both persuasive and entertaining. When we work on a TV spot, we focus on collaborating with the client and understanding the intended audience. Glass Eye Productions works from concept to execution and specializes in making the process efficient and effective. Below are a few examples of past TV spots. Glass Eye Productions TV Spots (Click to View TV Spot) 1. Lucy’s Dream Glass Eye Productions produced, shot, and edited a multi-region commercial TV spot for John Deere, the largest agricultural machinery company in the world. The spot was shot on an organic farm location in Moorpark, CA. Glass Eye Productions handled the entire production process [...]

19 04, 2016

A LOOK INTO PRODUCING: POST-PRODUCTION

By |2017-03-13T22:08:12+00:00April 19th, 2016|Categories: Uncategorized|Tags: , , , , , , , , , , , , |Comments Off on A LOOK INTO PRODUCING: POST-PRODUCTION

Every project requires multiple steps to reach the final cut. Post-production is a phase of the video production process that requires focus, careful management, and organization. Below is an outline of the post-production process at Glass Eye Productions, Inc. Step 1: Organizing Media The first step of post-production at Glass Eye is organizing the footage. This includes ingesting the footage, adding logging information, storing and sorting clips, and creating back up files on a separate drive. Ingesting the media at the proper specs and organizing the media is essential to a well-run post-production experience. Depending on the client’s level of involvement, we may share “selects” of the footage at this stage. Step 2: Story Edit Utilizing Adobe Premiere Pro software, our team puts together a rough cut to build the story. This is a key period in the post-production timeline and in addition to considering the messaging, we will also begin to conceptualize motion-graphics [...]

26 02, 2016

A LOOK INTO COMMERCIALS: TOYMAKER

By |2017-03-21T20:27:50+00:00February 26th, 2016|Categories: Production, Uncategorized|Tags: , , , , , , , , , , , , , , |Comments Off on A LOOK INTO COMMERCIALS: TOYMAKER

Glass Eye Productions, Inc. recently worked with Brix ‘N Clix, a San Francisco based toymaker, and created a series of international TV spots. We always find our inner child working on spots for this toymaker. Here are a few of the TV commercials we produced for one of our favorite accounts. BeanZees Commercial Air Charger Racers Commercial Slam Bam Bots Commercial Behind the Scenes Photos: