Today, many online series have larger audiences then their broadcast competitors. So it’s no surprise that many leading brands are utilizing video series to reach their customers. Glass Eye Productions has become a leader in producing web based video series. Our first online series, VetVid, focused on veterinary care, and is still a popular show five years after it was launched. A video series allow companies to build an audience over time, with each episode bringing additional viewers to the campaign, and this is what VetVid has done.
Social Media and Video Content
Implementing video content effectively through social media can have a huge impact on increasing views to a specific web site. Viewers are able to easily like and share video. If the content is relevant to the end user, they will be more likely to share it with other viewers who have the same interests.
In our latest series, Glass Eye Productions is helping SEMA (Specialty Equipment Market Association) produce an online series, designed to support their association members. The SEMA Show is the premier automotive specialty products trade event in the world. The 2015 SEMA Show drew more than 60,000 domestic and international buyers. The SEMA Show provides attendees with educational seminars, product demonstrations, special events, networking opportunities and more, all centered at the Las Vegas Convention center. This Web Video series serves to enhance SEMA members experience throughout the year and keep them connected to all that SEMA has to offer.
Vet Vid Series
In 2008, Glass Eye Productions Inc. filmed and produced videos for VetVid, the series mentioned above. VetVid provides informational videos on how to care for your pet. The video series assists pet owners in making decisions on health care issues and is available via YouTube around the globe. We’ve served as the online distributor of this series that has had over 5,000,000 views on multiple web outlets and over 7,500 subscribers on YouTube.
Photos from Web Series: